[04]-STUDIOS™ is an independent design studio and lifestyle brand in Trieste, Italy. We make clothing and objects that begin outside. From the Adriatic coast to the world.
[04] began in 2015 as an idea: a studio and a lifestyle brand that would move across disciplines. Clothing, objects, scent, sound, image. In 2020 that idea became a studio. In 2021, a photograph taken at Lake Misurina became a design for a client, who rejected it. A month later it became a sweater. We put €50 into ads, and the idea spread. On 17 November 2021, we opened our first drop.
We go outside, observe and return to the studio. From the Carso to the Adriatic coast. Bark, rock, moss, water. What we find becomes part of the work.
Every colour has a source. Our green, Muschio #808D45, comes from a version of our wordmark that looks partly taken back by moss. We kept it that way.
Not everything worked. Samples came back wrong, deadlines slipped, drops arrived late. We'd rather delay a piece than ship one that isn't right.
The bars above our name are 04 in Morse code. Most people never notice. That's fine.
[04] is a world to take part in. Different releases have different rules and different ways to participate.
Reserve helps us produce closer to real demand. Reverse changes the price according to the rules of the release. Hidden drops create a reason for our community to come together and spend time outside.
EXPLORE DROP SYSTEMSWe work in four lines: Artifacts, Your Everyday Skin, Surrounded by Nature and Common Ground. Explore the lines.
Each piece has a name, a line and a documented origin.
[04]-STUDIOS™ / Trieste, Italy
[04] was a dream long before it was a studio. I was above Lake Misurina, looking towards the mountain on the other side of the lake. The light was beautiful, so I stopped and took a photograph.
That photograph became the starting point for our first sweater. It's a simple idea that still guides the studio: go outside, pay attention, come back and make something.
RR / FOUNDER, [04]-STUDIOS™
![MISURINA Printed Sweater, the first piece by [04]-STUDIOS™](http://04-studios.com/cdn/shop/files/custom_resized_7bb8423a-246a-4c62-8292-6f1b99c8d14d.jpg?v=1700830768&width=1400)
[04] / ART · FW21
The first piece. A printed sweater made from a photograph taken at Lake Misurina. Released on 17 November 2021.
ORIGINAL FW21 / SOLD OUT
¥34,400
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